What I do

Flexible, freelance marketing support for recruitment and HR teams.

I work with recruitment businesses and HR / HRTech firms at different stages of growth, helping them sharpen their positioning, attract better-fit leads, and build credibility in crowded markets.

I know this kind of work is built on trust and relationships, so the marketing has to help people start the right conversations - not just hit vanity metrics.

Some clients bring me in for a specific project; others work with me on an ongoing basis. I slot in where I’m most useful, without the commitment or cost of a full-time hire. Here's how I can help.

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Read my case studies

Some of the brands I've worked with

What I do

How I can help your business

Fractional marketing

Sometimes you don’t need a full-time marketer, you need someone experienced who can plug in, bring structure, and keep marketing moving in a relationship-led business.

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Project-based support

Sometimes you don’t need ongoing support - you just need someone experienced to come in, deliver a defined piece of work, and move things forward.

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Marketing strategy & audits

If your marketing feels busy but not intentional, this is where we start. I review what’s working (and what isn’t), untangle the noise, and turn it into a clear, practical strategy you can actually use. The goal is fewer scattered tasks and more structure, direction, and momentum.

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Case studies

A few highlights

Here's a few examples of recent projects I’ve worked on in the recruitment and HR spaces. Need something more specific? Just ask.

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Fractional marketing support for Membership Bespoke

Fractional marketing support helped recruiters Membership Bespoke build a more consistent marketing engine, strengthen their niche positioning, and supported their expansion into the US market.
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Content strategy & marketing for Osavus

Here’s how I helped early-stage AI hiring startup Osavus build brand visibility and credibility ahead of launch through strategic content and social media.
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Testimonials

What my clients say

Don't just take my word for it:

“It’s great when you find lovely people to work with, that have the same professional work ethic and love what they do. It really shows in their work. Thank you for all your hard work over the past 5 months. Can’t wait to continue working with you Chloe!”

Claire M

Three Storey Design

“Having Chloe on board helped us maintain pace without compromising on quality. Her breadth of experience meant she could take work from brief to delivery across content, web, email, and campaigns, keeping things moving without constant back-and-forth - which is exactly what you want from fractional support.”

Maura May

Membership Bespoke

“Working with Chloe made the whole process of building my first website feel much less daunting. I had no technical experience at all, but everything was explained clearly and set up in a way that I can genuinely manage myself. The site feels like a real home for Lillybuds now, and the systems we put in place for digital and printed patterns have made such a difference to my day-to-day work.”

Liz M

Lillybuds

“Great to deal with and very happy with the results!"

Director

The Accounts Centre