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Fractional marketing

Sometimes you don’t need a full-time marketer, you just need someone senior who can plug in, bring structure, and keep things moving. As a fractional marketing partner, I work alongside founders and small teams to create joined-up strategy, meaningful content, and consistent momentum across your marketing - without any micromanaging.

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Senior-level marketing support, without the full-time hire.

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What this means:

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I act as an embedded member of your team - bringing strategic direction, hands-on delivery, and day-to-day consistency to your marketing. Whether you need help shaping the big picture or keeping things moving week to week, I slot in where you need me most.

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Who might need this:

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Fractional marketing support is ideal for founders or small teams who don’t need (or aren’t ready) to make full-time marketing lead, but still want structure, momentum, and senior-level thinking. I also work with agencies and consultancies looking for steady support without making a permanent hire.

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How it works in practice:

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I usually work with clients on a set number of days or hours per week. That might look like leading your marketing function, supporting a specific team, or running with a clear set of priorities each month - always tailored to what’s most useful to you.

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Testimonials

What my clients say

Don't just take my word for it:

“It’s great when you find lovely people to work with, that have the same professional work ethic and love what they do. It really shows in their work. Thank you for all your hard work over the past 5 months. Can’t wait to continue working with you Chloe!”

Claire M

Three Storey Design

“Having Chloe on board helped us maintain pace without compromising on quality. Her breadth of experience meant she could take work from brief to delivery across content, web, email, and campaigns, keeping things moving without constant back-and-forth - which is exactly what you want from fractional support.”

Maura May

Membership Bespoke

“Working with Chloe made the whole process of building my first website feel much less daunting. I had no technical experience at all, but everything was explained clearly and set up in a way that I can genuinely manage myself. The site feels like a real home for Lillybuds now, and the systems we put in place for digital and printed patterns have made such a difference to my day-to-day work.”

Liz M

Lillybuds

“Great to deal with and very happy with the results!"

Director

The Accounts Centre

Case studies

A few highlights

Here's a few examples of recent projects I've been a part of - from brand launches to ongoing marketing support.

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Building a first website that’s simple and sustainable for Lillybuds Knitwear

How I helped Lillybuds, a Welsh knitwear brand, move from Folksy to a simple, sustainable Shopify website selling digital and physical patterns.
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Fractional marketing support for Membership Bespoke

Fractional marketing support helped recruiters Membership Bespoke build a more consistent marketing engine, strengthen their niche positioning, and supported their expansion into the US market.
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Content strategy & marketing for Osavus

Here’s how I helped early-stage AI hiring startup Osavus build brand visibility and credibility ahead of launch through strategic content and social media.
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Lets work together

If you think we’d be a good fit, or you’re not quite sure what you need but know you need some help - get in touch!

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